Tag: dangers
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The dangers of problem solving
If you’re good at puzzles, you probably picked up the problem solving skill before you learned about marketing. Too bad. Here’s the deal: lots of marketing, particularly direct response stuff, is full of clever positioning, open loops, and reframing products and services to raise the curiousity level of the reader. Sometimes, it’s a little cheesy, […]
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Are you “picking my brain” for advice or validation?
The greatest thing about the internet is that no matter how crazy your opinion, you’re going to be able to find some site somewhere that appears credible that happens to back you up 100%. And you know what that’s cool? You don’t have to take me to lunch to get the experience. This isn’t a […]